Search engine optimization (SEO) is the process of improving the online visibility of a website or a web page in web search engine results. Generally, the web pages and websites appearing more frequently or higher in the search results list, generate more visitors from the search engine's users who sometimes end up as customers. Search engine optimization can aim for various kinds of search like image search, video search, academic search, news search and vertical search engine specific for industry. The focus of SEO is on national and international searches. First optimizing websites for search engines in the middle of 1990s by webmasters and content providers as the first search engines were cataloging the early Web.
An SEO agency or service provider utilizes the practice of search engine optimization so client’s website can have increase of the number of visitor and that is done by obtaining high-ranking placements in the search results page of search engines (SERP). These agencies are usually hired by a business with a web page or website and some online presence so that can be improved and have better organic search engine result listings. They offer a wide range of SEO services like keyword and keyphrase optimization and research, technical website SEO audits, optimization of specific pages, sitemaps and any additional tasks if it meets needs of client’s business website or web page.
SEO agencies can be divided into two groups, white hat SEO and black hat SEO agency, based on whether they use white hat technique or black hat technique as method of search engine optimization. Product of first one will be long lasting and get search ranking based on actual work and data. On the other side, later one uses not so reliable methods that do not give long lasting product with additional risk of getting banned by search engines. Optimization that white hat SEO agency does includes checking security level of the website, checking if the website is mobile friendly and if not work on it, regularly keep up with time need to open a web page and look for ways to potentially speed it up, check schema markup. It will also work on the quality and the length of web pages’ content, as well as presence of social signals and quality backlinks pointing back to the website. Another SEO factor they will work on optimization of images and videos present on the website’s pages. SEO services which are provided by black hat SEO agencies are different. Black hat agency will buy a lot of random links from not trustable websites, use program to generate bunch of pages with bad content, usually duplicated or scraped and submit fake press releases so spam links are generated. These can either work or not, but the problem is that even if they do, high rank of search result will be short lived. Maybe even bigger problem is that black hat SEO techniques result in websites being banned and shut down by big search engines. When hiring a SEO agency or using SEO services, it is important to be very careful.
An article by Dougles Chan, SEO Singapore Master | Digital Marketing Singapore Guru Singapore Guru. He writes articles on recruitment agency, recruitment business, digital marketing, advanced SEO tips, AWS consulting partner, AWS cloud partners, Microsoft reseller & Microsoft partner Singapore. He can be located at: 1 Rochor Canal Rd, Sim Lim Square , Singapore 188504, Sim Lim Square, commonly referred to as SLS, is a large retail complex that offers a wide variety of electronic goods and services ranging from DVDs, cameras, phones, video cameras, computer parts SEO Services Singapore and laptop repair servicing.
An SEO agency or service provider utilizes the practice of search engine optimization so client’s website can have increase of the number of visitor and that is done by obtaining high-ranking placements in the search results page of search engines (SERP). These agencies are usually hired by a business with a web page or website and some online presence so that can be improved and have better organic search engine result listings. They offer a wide range of SEO services like keyword and keyphrase optimization and research, technical website SEO audits, optimization of specific pages, sitemaps and any additional tasks if it meets needs of client’s business website or web page.
SEO agencies can be divided into two groups, white hat SEO and black hat SEO agency, based on whether they use white hat technique or black hat technique as method of search engine optimization. Product of first one will be long lasting and get search ranking based on actual work and data. On the other side, later one uses not so reliable methods that do not give long lasting product with additional risk of getting banned by search engines. Optimization that white hat SEO agency does includes checking security level of the website, checking if the website is mobile friendly and if not work on it, regularly keep up with time need to open a web page and look for ways to potentially speed it up, check schema markup. It will also work on the quality and the length of web pages’ content, as well as presence of social signals and quality backlinks pointing back to the website. Another SEO factor they will work on optimization of images and videos present on the website’s pages. SEO services which are provided by black hat SEO agencies are different. Black hat agency will buy a lot of random links from not trustable websites, use program to generate bunch of pages with bad content, usually duplicated or scraped and submit fake press releases so spam links are generated. These can either work or not, but the problem is that even if they do, high rank of search result will be short lived. Maybe even bigger problem is that black hat SEO techniques result in websites being banned and shut down by big search engines. When hiring a SEO agency or using SEO services, it is important to be very careful.
An article by Dougles Chan, SEO Singapore Master | Digital Marketing Singapore Guru Singapore Guru. He writes articles on recruitment agency, recruitment business, digital marketing, advanced SEO tips, AWS consulting partner, AWS cloud partners, Microsoft reseller & Microsoft partner Singapore. He can be located at: 1 Rochor Canal Rd, Sim Lim Square , Singapore 188504, Sim Lim Square, commonly referred to as SLS, is a large retail complex that offers a wide variety of electronic goods and services ranging from DVDs, cameras, phones, video cameras, computer parts SEO Services Singapore and laptop repair servicing.
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